• Award-winning build-to-rent specialist Placefirst names new Morecambe scheme Bay Mill
• Project will deliver 42 high-quality, sustainable new homes for private rent this summer
• New development adds to Placefirst's existing 107 homes near coastal town's promenade

Award-winning build-to-rent developer Placefirst has today announced the official name for its £4.5m scheme in Morecambe.

The newly named Bay Mill, on Bold Street, will deliver 42 high-quality rental homes with a mix of one- and two-bedroom apartments.

Set to complete in June 2024, the first residents are expected to start moving into their new homes ready for summer.

The development will provide 42 much-needed new rental homes to the seaside town, which is already home to Placefirst’s 107-home West End neighbourhood.

Bay Mill, located just a stone’s throw away from the famous seafront, takes its name from the stunning coastal views of Morecambe Bay and draws on the site’s history as the location of one of Lancashire’s famous mills.

The development has been designed to deliver beautifully designed, energy efficient homes, and will feature residents parking, bike storage, electric vehicle charging points and solar panels, while also delivering landscaping and planting along Bold Street.

Rental prices for the apartments at Bay Mill start from £699 per calendar month, and those keen on securing one can register their interest now, via Placefirst’s website.

David Mawson, CEO of Placefirst, said: “Just as we raised the bar with our West End scheme in 2016, so too will we set a high standard for renting in Morecambe with the completion of Bay Mill.

“We are experts in designing and delivering quality homes for rent, that complement the needs of the areas in which we operate. Our objective is always to establish sustainable new communities that enhance people's wellbeing and instil a sense of pride in their local area.

“We are working at pace to finalise Bay Mill and look forward to welcoming the first new residents this summer.”

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Placefirst will deliver 42 high quality one and two bed apartments at the £4.5m development. This scheme will add to the 107 homes that Placefirst has already built in Morecambe, when work began in 2016 near the famous promenade.

Key members of the Placefirst project team were joined on site by Lancaster City Council and construction partner Tyson Construction, to mark the start of the works.

The scheme will replace a series of terraces and commercial premises on brownfield land. Resident parking and landscaping with integrated planting along Bold Street will feature in the new development, as well as EV charging points, bike storage and photo voltaic panels.

Placefirst worked in partnership with Church Lukas Architects to design the scheme and has appointed Tyson Construction who will use local tradespeople to build the development.

Work is expected to be completed in 2024 and will build on Placefirst’s strong track record in the north west including the iconic Welsh Streets in Liverpool and the recent completion of 53 high-quality apartments at Elevate in Manchester.

Committed to creating quality homes for the single-family rental market, Placefirst manages every aspect of their developments, from the first rental enquiry through to fully managing and maintaining each home and neighbourhood. Each development has a dedicated resident services manager and renters are guaranteed a characterful, well maintained, high-quality home for as long as they like.

Phil Jones, project director at Placefirst commented: “We are delighted to start work on this project in Morecombe. This Bold Street site is a fantastic regeneration opportunity and will bring new life into this area of Morecombe. It’s fantastic to see our portfolio of high quality homes in the north west continue to grow, and we look forward to seeing the scheme develop.”

Councillor Cary Matthews, cabinet member with responsibility for housing, said: “After many years of trying to find a solution for this site, I’m pleased to see work starting on these new apartments. Morecambe is a regeneration priority for the council and this new development will be a much-needed improvement.”

Jeremy Whittle, managing director for Tyson Construction, commented: “We are delighted to be working alongside Placefirst as construction partner for this project. Tyson Construction has an excellent track record of delivering high quality projects such as this, and we look forward to delivering 42 quality apartments, expected to complete in 2024.”

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